

On the device is a Hopscotch-created game called Kaleidocosmos, a drawing game that repeats drawings eight times to create a kaleidoscopic image, that has received 2.4 million plays in the five years since it was created. John begins her pitch with having each shark grab the iPad set before them. Fast-forward to September, and John is face-to-face with the sharks including Lori Greiner, Kevin O’Leary and Mark Cuban. The producer encouraged her to submit an audition. In April 2020, John received a message from a casting producer with "Shark Tank," an ABC show where entrepreneurs pitch business ideas to a panel of investors for the chance of scoring an investment in exchange for equity. From there it took off, earning an average of 200,000 active users a month and even more fans - particularly one in a high place that is currently helping the app reach greater heights.
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Hopscotch launched in 2012 for free and was downloaded 20,000 times in its first week.
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“Part of what we did was take away some of those barriers that prevent people from learning to code because they get so frustrated, and making something that has orders of magnitude less frustrating and easier to use,” John said. Learning programming languages can be a similar process to learning a foreign language, including its unique syntax. When coding, a single incorrect symbol can obstruct the computer’s ability to read the script and perform the desired action. “And if you get anything wrong - especially with a lot of the programming languages that are out there right now - if you mess up one little thing nothing works at all.” But because computers are not as smart as humans, you have to write the instructions very, very specifically,” John said. “Programming language is similar to a human language in that it’s a set of instructions to tell a computer what to do. The app became the first program of its kind to allow users to code on touch-screen devices without a keyboard, thereby eliminating the need to learn the minute ins and outs of coding.
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More: New dating apps helping dog, cat lovers connect during COVID-19įor more than a year, the two worked full time on creating the app - taking on consulting gigs in the meantime to pay rent. More: Shark Tank star Mark Cuban launches firm to offer low-cost versions of high-priced drugs So, how can I tell all the other little Samanthas in the world that there's this really awesome thing that they could totally do, that they just don’t know about.”Īnd so John and her co-founder, Jocelyn Leavitt, went to work. “I found out the secret of programming is really fun. “I don't know exactly what I thought it was, I think I thought it was something that people did in the basement with black screens and green letters, and it felt so inaccessible and so uninteresting to me,” John, 34, said. It would be a long path before John found that computer programming was fun and an avenue to express her creativity, and then went on to corner the children's coding market.īorn in Dearborn and raised in Detroit's Woodbridge neighborhood, John completed her degree in Applied Mathematics at Columbia University in New York.
